11/20/2023 0 Comments Clean email signaturesSo if you recently had a press release, a new product launch, a feature update, a blog, a webinar or an ebook, promote them in your signature. Prospects spend a huge chunk of their buyer’s journey trying to find information about your brand and product, so why not offer it to them in your signature. The email signature is a great opportunity to provide additional information about you and your company. Want them to schedule a meeting-include a calendar link. Want them to get on a call-include your phone number. It also clearly depends on how you want the recipients to connect with you. Say you closed the email with the call-to-action, “Are you available for a 10-minute meeting on Friday?” your email signature can include an auto calendar link so prospects can choose a time of their convenience while scheduling the meeting. OK, so you already have a call-to-action in your email copy, why include another one in your email signature? It’s simple. So if you are a designer, you can add your Dribble link, or if you are an engineer, you can include your GitHub link. The social profiles also differ according to job titles. But if you are a prolific tweeter with a huge followers list, you can include your Twitter link too. The safest and best bet is to add your LinkedIn profile. Adding your professional social media profiles in your email signature is one of the best ways to instantly build credibility among your recipients. When your recipients receive a good cold email from you, they naturally want to know who they are interacting with and perhaps do business with in the future. So connecting your name with a face makes your email and email signature not only stand out but also memorable.ģ. That’s not all, MIT researchers showed that humans have a remarkable ability to remember images, especially if it contains people. The email signature represents who you are, and putting a face to your name emphasizes the fact that there is a real human behind the email. Keep your email signature simple and clean by including only the most essential pieces of information-your name, job title, phone number, company name, company website-in not more than 3-4 lines.Ĭheck out this simple, elegant and minimal email signature template that does not take away focus from the main email copy.Īdding a small headshot or your company’s logo draws the recipient to look down at your email signature. Nobody will look at a long, bulky, badly-aligned, link-filled email signature that does not offer anything interesting. One common mistake most rookie SDRs make is treating their signature like a biography.
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